HeyGen

What it does

HeyGen generates video from AI avatars, including custom Digital Twins of yourself. It combines text-to-speech voiceovers and voice cloning with video translation and dubbing with automatic lip-sync in 175+ languages.

The Free plan includes 3 watermarked videos per month. Paid tiers add 1080p/4K output, premium generative credits, and brand controls.

Key features

• AI avatars including custom Digital Twins
• Text-to-speech and voice cloning (700+ voices)
• Video translation/dubbing with lip-sync in 175+ languages
• AI Script Generator and Quick Create builder
• Brand Kit, API, interactive video, SCORM export (higher tiers)

Pricing

Pricing snapshot checked September 23, 2026. Always confirm the current price on the vendor’s website before you buy.

• Free: $0/mo – 3 videos/month, 720p, watermarked, no card needed
• Creator: $29/mo ($24/mo billed annually) – unlimited standard videos, 30-min max, 1080p, voice cloning, 200 premium generative credits/mo, 120 translation min/mo
• Pro: $99/mo ($79/mo annual) – unlimited, 4K, 2,000 premium credits/mo
• Business: $149/mo + $20/seat/mo (~$119/mo annual) – 4K, 60-min max, 5 custom avatars, SSO, SCORM export, interactive video
• Enterprise: custom – custom pricing

Plans advertise “unlimited videos”, but advanced features (Avatar IV, translation) consume premium credits – effectively metered.

Pros

• Intuitive UI with a minimal learning curve (G2 4.8/5, 1,901 reviews)
• Realistic avatars and best-in-class lip sync (G2, Capterra 4.7/5)
• Easy localization and dubbing into 175+ languages (user reviews)

Cons

• Occasional bugs, glitches, and rendering delays (user reviews)
• Pricing adds up for heavy users; confusion over ‘unlimited’ credits (user reviews)
• Mixed support quality – slow responses and difficult refunds (Trustpilot 2.4/5 captures billing/support complaints)

Watch the demo

Sources

• Tekpon – HeyGen pricing
• Toolworthy – HeyGen
• Capterra – HeyGen reviews
• Prospeo – HeyGen pricing and reviews
• HeyGen affiliate program (official)